Louis Vuitton Imagination
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- Authentic original perfume
- Try before the full bottle
- Travel-ready 3ml, 10ml, 30ml
- Long-lasting scent
Imagination by Louis Vuitton is citrus and black tea, done with a light hand. Citron, bergamot and orange give it a bright, zesty start. Neroli softens the middle, while ginger and cinnamon add warmth without making it heavy. Underneath, black tea, guaiac wood, incense and Ambroxan build a dry, clean base that feels calm and put-together. It launched in 2021 and is mostly worn by men, though its freshness is easy to share. Voters wear it across spring, autumn and winter, and for daytime, the office and evenings, which makes it a true all-rounder. Wearers mostly vote it long-lasting, with a sillage that stays moderate. Wear a 10ml decant for a few weeks and notice how often you reach for it.
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Selling out fast
Due to high demand, quantities are limited.
Try it worry-free. If the scent isn’t for you, tell us within 30 days and we’ll refund your order.*
50,000+ scent lovers and counting
The community verdict
Citron and orange give Imagination a bright start that settles into black tea, ambroxan and guaiac wood. Most find it long-lasting with moderate projection. Its fresh character suits spring days and the office, while autumn works too; some find it less appealing after the opening.
Summarised with AI from perfume-community reviews
- Topfirst impression
- Calabrian bergamot
- Citron
- Sicilian Orange
- Heartafter a few minutes
- Ceylon Cinnamon
- Nigerian Ginger
- Tunisian Neroli
- Basewhat lingers
- Ambroxan
- Chinese Black Tea
- Guaiac Wood
- Olibanum
- Brand
- Louis Vuitton
- Scent profile
- For men
- Launched
- 2021
- Decant sizes
- 3ml, 10ml, 30ml
We ship across the EU. Orders over €75.00 ship free. Returns are accepted within 30 days of delivery.
Louis Vuitton Imagination, hour by hour
How it opens, settles and lingers on skin.
Black tea steeping by an open window, orange peel on the saucer.
Main accordscitrus, fresh spicy, green, fresh, aromatic
What you smell
First spray0–15 min
- Calabrian bergamot
- Citron
- Sicilian Orange
Heart15 min – 2 h
- Ceylon Cinnamon
- Nigerian Ginger
- Tunisian Neroli
Dry-down2 h – 7–12 h
- Ambroxan
- Chinese Black Tea
- Guaiac Wood
- Olibanum
- Lasts
- 7–12 h
- Long lasting
- Sillage
- Moderate, 2 of 4
What wearers say
Votes from fragrance communities, most-voted answers first.
Longevity
Most voted: 51%Long lasting
Sillage
Most voted: 58%Moderate
Season
Most voted: 35%Spring
Time of day
Most voted: 34%Daytime
See all votesHide votes
Longevity, 5,420 votes
- Very weak2%97 votes
- Weak5%288 votes
- Moderate33%1,810 votes
- Long lasting (Most voted)51%2,764 votes
- Eternal9%461 votes
Sillage, 5,225 votes
- Intimate7%358 votes
- Moderate (Most voted)58%3,028 votes
- Strong31%1,608 votes
- Enormous4%231 votes
Season, 5,322 votes
- Spring (Most voted)35%1,845 votes
- Summer16%877 votes
- Autumn26%1,375 votes
- Winter23%1,225 votes
Time of day, 5,323 votes
- Daytime (Most voted)34%1,785 votes
- Office27%1,412 votes
- Evening23%1,217 votes
- Night out17%909 votes
Which size is right for you?
Every size is decanted from the same original bottle.
Loved by 50,000+
Why scent lovers try it with us before they buy the bottle.
10ML vs a blind buy
What a decant gives you that a bottle bought unsmelled can’t.
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Frequently asked questions
What does Louis Vuitton Imagination smell like?
Louis Vuitton Imagination opens with Calabrian bergamot, Citron and Sicilian Orange. The heart brings Ceylon Cinnamon, Nigerian Ginger and Tunisian Neroli. It dries down to Ambroxan, Chinese Black Tea, Guaiac Wood and Olibanum. Shoppers on fragrance communities describe its main accords as citrus, fresh spicy, green, fresh and aromatic.
Is Louis Vuitton Imagination long lasting?
Shoppers on fragrance communities most often rate its longevity as long lasting (51% of votes), and 60% rate it long lasting or eternal. They most often rate its sillage as moderate (58% of votes). How long it lasts on you also depends on your skin and how much you apply.
Is Louis Vuitton Imagination good for summer?
Shoppers on fragrance communities rate it mainly for spring; summer takes only 16% of season votes.
Is Louis Vuitton Imagination good for winter?
Shoppers on fragrance communities favour other seasons, but winter still takes 23% of season votes.
Is Louis Vuitton Imagination for day or night?
Shoppers on fragrance communities mostly wear it by day: 60% of time-of-day votes are for daytime or the office, 40% for evenings and nights out.
Can I wear Louis Vuitton Imagination to the office?
Shoppers on fragrance communities favour other times of day, but the office still takes 27% of time-of-day votes.
Who makes Louis Vuitton Imagination?
Imagination is made by Louis Vuitton. It was launched in 2021.
How many wears is a 10ml decant of Louis Vuitton Imagination?
A 10ml decant of Louis Vuitton Imagination holds about 200 sprays, roughly 67 days of wear. The 3ml decant holds about 60 sprays, around 20 days. The 30ml decant holds about 600 sprays, around 200 days.
Which other Louis Vuitton perfumes can I try?
Besides Louis Vuitton Imagination, 10ML has Ombre Nomade, Pacific Chill and L'Immensité from Louis Vuitton, each decanted from the original bottle.
Is this Louis Vuitton Imagination decant the original perfume?
Yes. Every Louis Vuitton Imagination decant is filled by hand from an original Louis Vuitton bottle, with nothing added or diluted, so it opens, dries down and lasts on your skin the way the bottle does. We sell only authentic originals.
What is a decant?
A small amount of a perfume, taken from its original bottle and put into a travel atomiser. You get the real fragrance in a size that lets you live with it for days before you decide on the full bottle.
How does the money-back guarantee work?
If a scent isn’t right for you, get in touch within 30 days of it arriving and we’ll arrange a refund. Terms apply. See our refund policy.





